The End of an Era: Publishers Clearing House Files for Bankruptcy

In this episode, we delve into the surprising news that Publishers Clearing House, a staple of American marketing and dreams for over 72 years, has filed for bankruptcy. Known for its charismatic Prize Patrol and its popular sweepstakes, the company is pivoting from its legacy business of direct mail magazine subscriptions to a more digital-focused advertising model. Join us as we explore the reasons behind this shift and what it means for the future of this iconic brand.